AI Insights · Timothy · July 2025
Top Art Games on iOS in Oceania: Q2 2025
Explore the performance of the top 5 art games on iOS in Oceania during Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, the art games category on iOS in Oceania saw notable performances from several top applications. Here's a look at how the leading apps fared in terms of downloads, revenue, and active users.
Color Pop AI - Coloring Book by MWM experienced a consistent revenue stream, peaking at approximately $8.8K in late April, and maintaining around $8K towards the end of June. Weekly downloads showed variability, starting at 5K and dipping to 2.2K before rising again to 3.7K. Active users started at 15.8K, decreasing to 11.2K mid-quarter, before climbing back to 13K by quarter's end.
Color by Number：Coloring Games from Wildlife Studios saw a steady increase in revenue, reaching about $5.9K by the end of June. Downloads peaked at 12K in mid-April and remained above 5K. Active users increased from 15.8K to 23.7K, indicating strong engagement.
Coloring Games for Kids 2-6! by IDZ Digital Private Limited showed growth in revenue, surpassing $6.1K in the final week of June. Downloads were fairly stable, hovering around 1.7K to 2K. Active users remained consistent, with slight fluctuations around 17K.
Adult Coloring Book - Pigment by Pixite Inc. maintained a steady revenue, closing the quarter at $2.7K. Downloads stayed between 1.4K and 2K throughout, while active users showed a slight uptick to 1.8K by the end of June.
Lastly, Disney Coloring World by StoryToys Limited had a revenue increase to $2.5K. Downloads were modest, with a peak of 1.2K in the last week. Active users rose from 1.2K to 1.6K, showing an upward trend in engagement.
These insights are sourced from Sensor Tower, providing a comprehensive view of the app market in Oceania. For more detailed information, Sensor Tower offers extensive analytics and data insights.
